As a China Sublimation Mug Supplier, today we would like to share you the origin of heat transfer mark cup.
The story of the changing beverage temperature indicator prompted by the changing lid for guests.
Everyone is believed to have had the experience of being scalded when drinking water, and one fast food company even paid a high amount of compensation for customers who were scalded. Although many hot cups in fast food restaurants carry a reminder, the salesperson goes out of his way to remind every customer. Of course, if the glass wall is not too thick, you can know whether the beverage is drinkable at the touch of your hand, but if the glass wall is too thin and the cup is not insulated, it will be very inconvenient to carry, this contradiction is particularly obvious in restaurants that provide takeaway coffee service.
Finally, an inventor came up with a "clever" lid. The lid itself was a coffee color. When the drink in the cup was hot and steaming, the lid would turn a bright red color. This way, as soon as the customer looks at the glass, it will know whether the temperature of the drink is suitable for drinking.
Nicholas grew up in his father's coffee shop and has run his own for the past 15 years. In his work, he has found that customers get burned by coffee for two reasons: they underestimate the temperature of the coffee and the cup is not covered properly, which can cause severe burns. Nicholas may not have been the first to start thinking about this, but he realized it was a huge market.
Later, a material that changes color with temperature attracted the attention of Nicholas, who found that a lid with this color change function could solve both problems well. When the lid is closed, the cup should be completely sealed. If it is not in the right position, steam will escape from the gap and the color of the lid will change accordingly.
However, applying the material to the lid was not easy, and Nicholas spent four years developing the amazing lid. Matsui, the manufacturing company, had never made anything so thin before.
The color-changing LIDS are already in production and are being licensed in Europe and the United States. Nicholas is applying for patents in several parts of the world.
At the same time, Nicholas began to develop a second generation of products. In the process of development, they found that they could use various colors to indicate the temperature. Considering that the fast food market is so sensitive to cost changes, Nicholas chose coffee and bright red for the first generation, which kept the cost difference between the old and new coffee LIDS to less than a penny. However, some customers may have more specific requirements, and with a little more money, it is possible to produce products with more features, thus giving users a different experience. For example, changing the color of the lid from different companies, or displaying personalized information when the lid is closed.
It's a gizmo, but it could have huge commercial value. Imagine adding this new feature to each coffee cup for a penny. The United States consumes 50 billion of these cups every year.
That's all for the sharing, thanks for your reading, and we also supply Advertising Cup Heat Transfer Machine for sale, if you have any demand for our products, just feel free to contact us.